ASK THE ADMISTRESS - CLUES 4 SUCCESS
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ASK THE ADMISTRESS - CLUES 4 SUCCESS
The Wonderful World of Widgets
Clue # - 333
Circular Marketing Column Supporting Ezines

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AdMistress SALUTES All Circle Ezines and
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ASK THE ADMISTRESS - CLUES 4 SUCCESS
The Wonderful World of Widgets
Copyright © AdMistress 2007

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Widgets, snippets, gadgets, gizmos, badges...whatever you
want to call them, these mini applications are transforming
the Web as we know it! They make the Internet more fun and
more customized for those who use them.

If you're not wild about widgets, you could be missing out
on an important way of reaching potentially huge numbers of
people with your marketing messages.

There are two types of widgets - desktop widgets and web
widgets.

Desktop widgets are downloadable tools that provide access
to information, content or services without needing to open
your browser. You can have access to weather information,
stocks, newsfeeds, maps...

Web widgets let you take data from one website and embed it
into another, eg putting YouTube videos on a MySpace page.
These are mostly designed for use on blogs, social
networking sites and personal websites. All you have to do
is copy some code and paste it into your Webpage - then your
favorite content from around the Web can be brought to YOU.

People just love to 'pimp' their sites with blog bling!

For many Web users, widgets are a form of self-expression.
You can let your friends know which books you like to read
or which music you like to listen too.

But these little devices can be shared. If someone sees a
widget they like on your site they can choose to get one
too.

Imagine if one of these had YOUR ad on it...

Widgets can also be used for selling products and services.
Instead of trying to get buyers to your site, you can bring
your site to them.

As long as they provide value and control (by the user),
widgets will become a major low-cost promotional tool for
marketers.

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Clue # 333 - Widgets can turn any website or blog into an
ad platform.

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The links of our 26 "We Publish for Profit"

Circular Marketing Column Ezines can be found at:
http://www.admistress.com/ezines.html

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This Column is brought to you by AMA Advertising and
The Circle of Ezines Syndication Network.

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